Now a day, skin protection can no longer be negleted. Using sun block is a necessity, but wearing protective clothing is the best way to enjoy the sun without worrying the harmful UV rays of the sun.
Columbia Sportswear is the first U.S. apparel producer to earn the Skin Cancer Foundation’s Seal of Recommendation for their sun protective apparel called the Omni-Shade line. The Omni-Shade line of apparel clothing blocks harmful sun exposure and increases your safety with the Ultraviolet Protection Factor (UPF).The new Omni-Shade line is available in all Columbia Sportswear outlets.
Columbia’s Omni-Shade apparel line includes more than 100 UPF rated products for men, women and children that ensure protection against damaging UVA and UVB ultraviolet (UV) rays. Many Omni-Shade products are also pre-treated with UV inhibiting ingredients. Omni-Shade offers protection ranging from UPF 15 to UPF 50.
“Our products at Columbia Sportswear are synonymous with weather protection. We are proud to enhance our Omni-Shade line for our consumers, allowing them to spend more time enjoying outdoor activities, while remaining protected from the sun’s harmful rays,” said Bill Tung, Vice President of International Sales for Columbia Sportswear. “We are pleased to have received The Skin Cancer Foundation’s Seal of Recommendation and to be promoting it globally.”
Heres how the Omni-Sahde works: